Ne Zha Palace is attracting a growing number of visitors after the release of animation movie Ne Zha in late July. [Photo provided to chinadaily.com.cn]

“Many villages in Baiyun district have been organizing every year grand birthday parties on March 6 of the Chinese lunar calendar, the birth date of Ne Zha, for decades,” He said.

“And many local students also visit Ne Zha Palace for good luck before sitting in any exams,” he added.

Ne Zha Palace was rebuilt in 1927 and again in 1947. The palace is now a historical and cultural site under the protection Guangzhou Baiyun district government.